Behaviour and Biases: Implications for the Government as Choice Architect

Henriëtte Prast, Casper Thomas


This article discusses various findings regarding behavioural economics in the context of their implications for policy aimed at affecting individual behaviour. In doing so, it examines the role of technology. How does technology interfere with psychological biases in behaviour, and how could it be used in mitigating the adverse consequences of these biases? Our conclusion is that while in some areas of decision-making, technology makes dealing with behavioral biases more difficult, it can also be used to support a policy aimed at reducing these biases.


Technology, Privacy, Surveillance, Politics, Inidividual Freedom, Constitution, Internet, human rights

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Copyright (c) 2009 Henriëtte Prast, Casper Thomas

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